חזרה לתיק העבודות
Menu Design & Branding

Al-Day'a Shu'afat

طعم الضيعة الأصيل في قلب شعفاط

5 distinct menu design themes for an East Jerusalem restaurant — from warm heritage to bold ember. Each is print-ready, RTL-verified, and packed with upsell optimization.

5
Menu Themes
6
Menu Pages
50+
Items Priced
8
Upsell Callouts

האתגר

Al-Day'a needed a professional menu that reflected their authentic Palestinian cuisine while looking modern enough to compete. The menu had to handle complex Arabic RTL layout, triple pricing columns (chicken/beef/mix), and work as a tri-fold print piece.

הפתרון שלנו

We designed 5 complete menu themes, each with its own visual identity but sharing the same verified content. Every theme was built as responsive HTML, converted to print-ready A4 landscape tri-fold format with full Arabic diacritics (tashkeel).

התהליך שלנו

01

Content Extraction

Extracted every item, price, and description from the existing menu. Verified all prices against 2026 East Jerusalem market rates.

02

Structure Design

Built the tri-fold layout: sandwiches & schnitzel, meals & shakers, bites & group meals, fries & sides, with upsell callouts on every panel.

03

5 Theme Variants

Main (Orange/Green), Night (Dark Charcoal), Heritage (Parchment/Islamic patterns), Mediterranean (Teal/Botanical), Ember (Fire Orange/Bold).

04

Print Production

CSS print media queries for A4 landscape, 3 panels at 99mm each. Typography scaled for readability. CMYK color codes provided.

צבעי המותג

Forest/Olive Green#4A6741
Rustic Orange#E8751A
Cherry Wood#8B3A2F
Warm Gold#D4A847
Cream White#F5F0E1

נושאי תפריט

Warm Goldالذهبي
Night Darkالليل
Heritageالتراث
Mediterraneanالبحر
Emberالجذوة

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